Angles & Hooks
The first three seconds and the first line decide everything. We test problem-led, benefit-led and proof-led openings against each other.
Supporting Service
Ads decide who sees your product. Creative and your product page decide whether they buy. This service improves both sides of that equation, what people see in the feed, and what happens after the click.
Creative Testing
Most stores test ads randomly. A structured test changes one variable at a time, hook, angle, format, offer framing, so winners are proven, not guessed.
The first three seconds and the first line decide everything. We test problem-led, benefit-led and proof-led openings against each other.
Video, static and carousel each win for different products and price points. Testing shows which, for your product, not in general.
A steady flow of new variations, judged on purchases and cost, winners get budget, losers get cut, learnings get reused.
Conversion
Even a small rise in conversion rate lowers your real cost per customer on every campaign you run. It is usually the cheapest growth available to an established store.
Questions
I direct the strategy, angles, hooks and copy, and manage the testing. Where design or video production is needed, I specify exactly what to produce so your designer, or an external one, can execute it efficiently.
Enough to keep proven winners flowing, for most stores that means a small number of new variations every week, judged strictly. Quality of the test matters more than volume.
You receive specific, prioritized recommendations and copy direction for the sections that affect conversion. Implementation can be done by your team or arranged as part of the engagement.
Start Here
Let's discuss your business, current marketing challenges and opportunities for growth. Start with a free 30-minute growth strategy call, no pressure, no obligation.
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